Pradeep Aradhya

Company: Novus Laurus LLC

Title: CEO

Profession: Mobile Entrepreneur

Mentor History: KEO Homemade Ice Cream , The Medallion Movement , Faux Pas

click here to contact

Industry experience

  • Advertising/Marketing
  • Consulting
  • Design
  • Education
  • Mobile Apps
  • Non-Profit
  • Programming

Specialization / Skills Inventory

  • Bootstrapping
  • Marketing & PR
  • Networking
  • Operations
  • Product Design
  • Product Development
  • Sales - Channels / Partnerships
  • Strategy


Pradeep Aradhya brings a unique perspective on the use of cutting edge technologies to his current roles as CEO of Novus Laurus LLC and NLMobile. He believes that technology should not only be utilitarian and meant to create scale but should also charm and entertain. Previously, as Vice President of Technology at Digitas LLC he successfully led multi million dollar initiatives at Fortune 500 companies to create technology platforms for marketing. His role was to advocate the best and newest developments on various technology areas to provide brands with competitive advantages in establishing lasting relationships with customers. At NLMobile Pradeep leads conceptualization and development of mobile technology based mechanisms that in the areas of youth culture, religion and education. Pradeep holds a Ph.D. in Civil Engg. / Structural Dynamics from NC State University and a M.Sc in Aerospace Engg. from the Indian Institute of Science.