Anand Joshi

Company: Calsoft Labs

Title: VP, Digital Home Technology BU

Profession: Embedded Systems, Digital Media

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Industry experience

  • Consulting
  • Consumer Goods
  • Digital Media and Entertainment
  • IT
  • Mobile Apps
  • Programming

Specialization / Skills Inventory

  • Bootstrapping
  • Coaching/Advising/Problem Solving
  • Fundraising
  • Marketing & PR
  • Product Design
  • Product Development
  • Sales - Channels / Partnerships
  • Strategy


Anand is currently working as a VP of Digital Home Technology BU at Calsoft Labs where he is focused on selling digital media solutions targeted for consumer electronics, mobile and embedded devices. At Calsoft Labs, he has built the entire business unit from ground up to over 10 million dollars in business. Earlier in his career, Anand was co-founder and Director of Marketing at Poseidon Design Systems where his team successfully raised two rounds of funding and grew the company to 40 people. Poseidon’s technology focused on hardware acceleration of digital multimedia devices. Anand held various product marketing and engineering positions at LSI Logic and Synopsys before founding Poseidon. Anand has an MBA from University of California, Irvine, and MS from Virginia Tech. Anand has been an active TIE volunteer for over seven years. He is founder of TIE-Boston Semiconductor and Manufacturing Business Forum, and has been TIECON Logistics chair for year 2008