Class: 2013 Summer Accelerator
Little Leaders is a family child care that supports healthy growth and development for children in the Lawrence community and serves as a training and empowering space for young parents to become self-employed educators.
The 4 Ps of marketing! Price, place, promotion, product. I really connected to how this presenter facilitated this training. I found it very easy to follow and she took her time in making sure we all understood the material.
I learned that marketing is all about putting the right product in the right place, at the right price, at the right time. Easy right? It can be if we all LISTENED to our customers. Finding out what customers want and then producing a product or service that meets those needs. I believe I have an advantage because I was the customer I am now trying to serve. I understand how "they" think, what they like, and want. I am hoping the focus groups I am planning will confirm my idea.