KEO Homemade Ice Cream
Class: 2013 Winter Accelerator
Homemade premium vegan ice cream: - non-dairy, gluten and lactose-free, rich and creamy, using high quality ingredients. The ice cream is perfect for anyone with allergies to dairy, wheat, soy, have celiac disease or who are vegan and traditional ice cream eaters as well because it taste great. The company mission is to provide a wholesome and delicious treat that nourishes the mind, body and spirit, while respecting the environment and all living things.
It was great to listen to Evan Shapiro of Meerkat Technologies and Bing Broderick and Kathe Mckenna of Haley House Café talked about their start-up days. They were clear and answered all questions right on. Learning about what worked and didn’t work for them will help me to become more aware and define my processes more clearly. The big take away for me was about managing employees. I need to take accountability for my future employees. If I hire them I’m responsible to make sure they understand and do their job correctly and effectively. Set clear expectations are one of the main key. And hiring people who believes in my mission and values is essential to my company’s growth. And of course keeping hard records can save thousands of dollars down the road in unemployment funds. Document everything!
I have been so busy I did not even get a chance to start on my final pitch or pitch for Mass Innovation Foodie Night this Wednesday. I have got to put something together for Wednesday tomorrow night!!! But, I’m happy to say that I went from having no customers to four stores wanting to carry my product last week. How cool! I’m so thrilled! I plan to meet new potential customers every week. I already have four set up for this week. Keeping my fingers crossed. And, two accelerator goals down, one to go
Just when I thought my business card is done, more editing is needed.